In this video I'm going to show you what A perfectly laid out High converting SEO Optimized affiliate web page looks like And I'm going to show you how to create It for yourself this is the same web Page layout that I use to increase the Affiliate commissions across my website By 53 percent do you know what that Means if my site was making five Thousand dollars per month before it's Now making over 7500 now but the fund Doesn't stop there this theme layout Also has tremendous SEO benefits time on Page has gone up by 23.2 percent and Bounce rate has dropped by 13.8 percent Both of these user metrics are critical For SEO just look at the traffic graph For the site I first rolled this out on The page we're going to look at today is For what's known as a Roundup post when People Google terms like best golf Rangefinder they end up on pages like This a Roundup post that gives a list of What this website thinks are the best Golf rangefinders by the way this layout Is absolute I'm going to tell you why Soon roundups are triggered by keywords With best in it best wireless router Best VPN service best cat shaver why Should you care so much about these Keywords because we're making affiliate Money they're the best no pun intended They have the largest search volume and They convert the best if someone is
Searching for best cat shaver they are Ready AF to buy one and shave some cats So for this video my layout will be Focusing on the optimal design for Roundup posts bear in mind it took a Long time for my layout to get to this Point my affiliate business lead spring Went through years of testing to get it Where we wanted we're actually on Version 13 of the design I'm about to Share with you if you appreciate the Effort let me know by Smashing the like Button thanks now in order for you to Fully understand why the optimal design Is so good you need to understand what Makes a bad Design This is what I call a Terrible layout you might be thinking What the hell is wrong with this looks Pretty standard is that my site let's go From top to bottom to point out what Went wrong right up here at the top we Have a typical above the fold section There's the introduction paragraph here It's fine nothing wrong with that here's A product comparison table which I have A bone to pick with product comparison Tables are used to give a quick answer To which products are the best and they Always get the most conversions unless You totally blow it the problem with This comparison table is that there's no Rankings they're not labeled this Product is is number one this product is Number two your visitors never get a
Quick and clear answer to which one is Best which is the entire reason they Search for best ping pong table or Whatever it's the same issue with this Travesty of a comparison table the ping Pong table in the first position has Five stars so does the third so does the Fifth which one is the best in addition The text on these ctas is the absolute Worst check price on Amazon sorry just Threw up in my mouth if you tell someone Where they can buy something guess what They don't need to click your affiliate Link to find out they'll not convinced It makes a big difference I taught this Trick to my friend amoche in the Affiliate lab and he said it was the Biggest change I ever saw for one simple Tweak 100 increase on CTR you told me to One remove the price from the page which Is another reason that people won't Click and two change buttons from check On Amazon to check price and its Earnings doubled another faux pas is the Sidebar on the right if you want to Maximize conversions minimize Distractions now I want to zoom out and Take a look at this entire layout as a Whole there's a detailed product Description for the number one product It's a shame that this product wasn't Labeled number one in the table at the Top typical pros and cons then product Number two and so forth with the buyer's
Guide at the bottom typical stuff let me Ask you a question do the call to action Buttons stand out to you do they draw Your eye no Not really of course not because there's A billion freaking colors on this page How can anything stand out when it looks Like a unicorn vomited on this layout it Looks like a damn bag of Skittles was Dumped out on your coffee table don't Worry I'm going to show you how to fix This right now let's take a peek at the Work of art layout that's been the Result of years of refinement before I Zoom in and start explaining this layout Bit by bit what's the first thing you Notice that's right the call to action Buttons they pop off the page because This layout manages its colors like Crips and bloods as you can see the base Of the website is green and the CTA Colors are red why did I choose red Google the keyword color wheel and You're going to find something that Looks like this find your website's main Color green then look on the opposite End and you'll find red red is a Complementary but completely opposite Color from Green that means it's going To pop off the page and because I've Been really good about only using greens And reds your eyes gravitate to those Juicy buttons that make money let's Start to take a look at the small
Details from top to bottom starting with The above the fold section your job Above the fold is to do two things give Them an answer as soon as possible and Encourage them to read if they want more Information here's the above the fold Section for the Kick-Ass layout up here At the top we have our hero image and a Place for the title of the article you Want to use a big font for your title It's your headline that screams yo this Article is about the best cat Shavers of The year you're in the right place but a Key feature of this hero image is this Last updated text at the top by adding a Recent date to this text and placing it Right at the top I was able to reduce Bounce rate by six percent and increase Time on Page by 11 down here we have a Placeholder for the introduction Paragraph I know this video is about Design and layout but don't sleep on Introduction paragraph copy this is Where you hook the reader and convince Them to read more I left a link in the Description to a video that will help You out with that so check it out after You finish here by the way I'd like to Give a shout out to Otis to sponsor of This video Otis is a premium domain Marketplace and is my One-Stop shop for Moneysite domains I've been using notice Domains for two main purposes purchased For building websites with a head start
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Categories of performance and this one Here you should identify key decision Making factors for the products category And how the product performs in those Areas for example a car review might Determine that fuel economy safety and Handling are key decision making factors And rate performance in those areas what This means to me is that Google wants You to compare products based on Criteria that actually matters to those Products if you're reviewing protein Powder you should be rating them based On protein content taste ingredient Quality and price that's what these Placeholders are for now before we move On down the layout notice the text on The CTA buttons for non-amazon affiliate Buttons I've found the best converting Text to be click for best price this is Based on dozens of tests using Optimizely a b testing software for Amazon links check latest price check Current price check price are all legit Just showing these two tables side by Side on the left we have the typical Table you find in Roundup posts and on The right we have the optimized version Even just by inspection you can easily See which one is better this is what the Optimized table looks like on my site Dignitymarketing.com and trust me it Converts like mad now let's move down to The detailed product review sections
This is the first product recommendation Clearly labeled as number one meaning Make no mistake you should buy this one Then we restate the custom criteria to Make the eat Gods happy notice the Difference between the pros and cons Section between the Bad and the good Layout now I get why you would want to Make the pros section green and the con Section red but if you do it hardcore Like the left option all that red Distracts from the CTA color instead be Subtle with the red as with the layout On the right and the CTA continues to Pop off the page next we have the Runner-up product reviews which are very Similar to the buyer's guide section and Then we have a frequently Asked question Section every product review whether That be a single product review or a Roundup should have an FAQ section I Mean that's the entire point for people Searching for these articles to get Their questions answered about these Products where do you go to Source these Questions directly from Google Google Your main keyword best catch saver then Find the people also ask section these Questions should be added to and Answered in your FAQ section using an NLP friendly format if you're not Familiar with NLP check out my video on How to write content that ranks number One on Google link in the description
Then we have our conclusion and another Display for the number one recommended Product why do we put this at the end Here a lot of readers like to scam Articles and when they've done enough Skimming they will jump to the end of The article looking for their answer Install user tracking software like hot Jar and you'll see what I'm talking About it's for these people that you Want to remind them hey this is the Number one product and here's where you Buy it for the best price possible Here's an example of an end of article Product display at diggitymarket.com Very nice next we have an author box Another offering to the gods of eat and Then a comment section depending on the Search and the niche I've indeed found That a comment section can be a ranking Factor check your competition to see if An active comment section is the norm For your search term so now that you've Seen the bees knees layout how do you Actually create it I'm going to give you Two options the first is a bit more Challenging but it's the best in the Long run and that's for you to code up Your own custom theme the advantage of a Custom theme is speed you'll create Placeholders for all these Design Elements and it'll be streamlined to Load only the elements you need you also Find that uploading new content will be
Faster because you have a cookie cutter Theme that is expecting a certain amount Of content and images in the right Places the disadvantage is the process Of getting it created you'll most likely Need to hire a developer and you need to Keep that Dev on hand for maintenance And upgrades that said I hired a devil Network that created our whole theme for Fifteen hundred dollars it's really not That expensive I'll soon be discussing This process and possibly even giving Away my theme in the affiliate lab my Course on affiliate marketing which Happens to go on sale this Black Friday For 50 off so make sure to bookmark the Link in the pin comment another Alternative to creating this theme is to Craft it using a page builder like Elementor Elementor can be used to drag And drop elements to create comparison Tables your product displays and your Pros and cons boxes then you can save That template to use and your roundups Going forward use the Elementor Link in The description to sign up with a 30-day Money-back guarantee you'll also be Supporting the channel high five if You'd like me to make a walkthrough Video on how to create this theme with Elementor let me know in the comments And make sure to subscribe so you don't Miss it