When you do cured research for single Review keywords you'll find that quite Often you have two variations of the Keyword you have review and you have Reviews with an S and Google does make That distinction sometimes it doesn't But often it does maybe the single Review like the non-plural version of The world will rank for example a blog Post but then if you like thinking of Software for example the reviews Variation with an S will rank G2 like Some kind of site that just distribute Aggregation from people so if you can Have that on your page you can qualify For both variations and generate more Traffic to your single reviews
